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  • Belt Drive Betty

    Serving the Canadian Motorcycle Community Since 2003. News, Events, Travel and so much more! If gettin' in the wind is what turns your crank, Belt Drive Betty has something for you.
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Apple Fuels Nasdaq, Women Fuel Harley

A 9% rally in Apple (AAPL: 607.70, -2.30, -0.38%) shares on stronger-than-expected quarterly earnings sent the tech-heavy Nasdaq up more than 2% yesterday, marking its best day of the year.

The Dow and the S&P 500 also rallied, despite news that orders for long-lasting, expensive items called durable goods dropped dramatically last month. 

Futures this Thursday morning are signaling a small pullback.

Harley-Davidson (HOG: 52.88, -0.61, -1.14%) is marketing to women, and it's working. The motorcycle maker grew its sales 20% last quarter to $1.27 billion and Harley shares revved 6% to their highest price in nearly five years yesterday.  

The company is targeting women with bikes designed specifically for them -- think low-slung machines, special seats, handle bars and foot gearshifts. Harley-Davidson said that two-thirds of women who bought big bikes in the U.S. last year bought Harleys. READ ON

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