OSCEOLA, Wis. — Polaris Industries Inc. plans to add 89 jobs in the western Wisconsin city of Osceola as it boosts production of Indian motorcycles.
Minnesota-based Polaris acquired Indian last year and produces the motorcycles in Spirit Lake, Iowa. Engines for both Indian and Victory motorcycles are made at the Osceola plant, which employs about 100. READ ON
Polaris wants its acquisition of Indian Motorcycles to help the OEM reach customers in an untapped market segment (read: Harley-Davidson's space) and expand its dealer network into the top motorcycle markets in the United States.
Through an interview with Dealernews, and in a conference call to discuss the company's first-quarter performance, Polaris executives discussed how Indian will fit with the company's existing motorcycle marque — Victory — and what the future holds for Indian, the oldest and one of the most iconic brands in American motorcycling history.
"We made this investment because Polaris has the capabilities … and the demonstrated ability to execute new product introductions that are strongly correlated to what the Indian brand needs for success," said Polaris CEO Scott Wine in the April 20 conference call with industry analysts. "Polaris can provide the short-term support to improve and maintain production of their current product line.
Read On: http://www.dealernews.com/dealernews/LATEST+NEWS/What-Polaris-gets-out-of-the-Indian-acquisition/ArticleStandard/Article/detail/723421?contextCategoryId=48475HARBOR CITY, Calif., May 12, 2011 /PRNewswire/ -- Indian Motorcycle, America's oldest motorcycle founded in 1901, will celebrate its 110th Anniversary on Saturday, May 14, at the company's exclusive Southern California Dealership, Indian Motorcycle Los Angeles in Harbor City.
Festivities will include a concert, an antique Indian Motorcycle show, food trucks, surprise guests, and displays of the full line of 2011 Indian Motorcycles, including the Classic, Dark Horse, Bomber, Roadmaster, and Vintage. Hours are from 10am to 5pm. Admission is free and all ages are welcome.
Indian was a major competitor of Harley-Davidson during its 52-year production run from 1901 to 1953. After a brief return from 1999-2003, the Indian brand returned in 2006 and was recently acquired by Polaris Industries Inc.
Indian Motorcycle Los Angeles is located under the same roof as California Harley-Davidson at 1521 Pacific Coast Highway in Harbor City, one mile west of the 110 Freeway and 5 miles from Redondo Beach. For more information, call 310-539-3366 or go online to www.IndianMotorcycleLA.com.
SOURCE Indian Motorcycle
CONTACT: Annet Peairs, Roland Communications, +1-818-486-7497; or Indian Contact, Mark Ruffalo, Owner, Indian Motorcycle Los Angeles, +1-310-539-3366; Photos & Text Files: www.IndianMotorcycleLA.com
Web Site: http://www.IndianMotorcycleLA.com
Citing strong sales in all its recreational product lines, Polaris Industries Inc. said Tuesday it plans to keep about 50 engine assembly jobs at its manufacturing facility in Osceola, Wis., where it previously announced it would lay off 515 workers and close the plant.
The Medina-based company also announced it was adding to its motorcycle business by acquiring 110-year-old Indian Motorcycle of Kings Mountain, N.C. Terms of the acquisition from British investment firms Stellican Ltd. and Novator Partners LLP were not disclosed.