FOR IMMEDIATE RELEASE RELEASE #4
Girls Just Want to Have Fun
Edmonton, Alberta, December 21, 2011 – The 2012 Edmonton Motorcycle Show runs from noon on Friday January 13th, 2012 until 5:00 Sunday, January 15th, 2012, at the Edmonton Expo Centre, Northlands.
This is the first opportunity to check out all the new models, gear and aftermarket accessories from the industries top manufacturers including: Aprilia, BMW, BRP, Can-Am, CF Moto, Ducati, Harley-Davidson, Honda, Kawasaki, KTM, MotoGuzzi, MV Agusta, Norton, Polaris, Suzuki, Triumph, Victory, and Yamaha. Not only will they showcase their latest models, but they will also offer great prices on gear and aftermarket accessories. If you are in the market for a motorcycle, ATV or scooter then the 2012 Edmonton Motorcycle Show is the place to be.
“The female rider is an ever-growing market with very unique needs, therefore we felt it was extremely important to create an environment for women that was comfortable and would cater to their specific needs, hence the development of SHE Rides Nite,” says Show Manager Laurie Paetz. SHE Rides Nite takes place on Friday, January 13th from 5:00 until 9:00. All ladies entering the Show after 5:00 pm receive half price admission. Once in the doors, there are a number of “ladies only” features, including seminars, informational sessions, plenty of entertainment and discounted merchandise all for the female rider. Some of the major manufacturers will have expert staff available to answer questions and provide information specific to the ladies in the market for a bike, regardless of their riding level or ability. In addition, the evening will draw to a close with five lucky ladies in attendance qualifying for the SHE Rides Nite grand prize of a brand new 2012 EX250 Ninja from Cycle Works Motorsports and Canadian Kawasaki.
Typically once one member of the family gets involved in motorcycling it often becomes a family affair. The Yamaha Kids Riding Academy caters to the needs of the members of the family between the ages of 6 and 12 that are considering taking up the sport. Most parents are aware that is always best to have an expert teach children when they are trying something for the first time, and this definitely holds true for motorsports. That is where the Yamaha Kids Riding Academy steps in; participants will attend an instructional session run by trained professionals. Following the session they will gear up in the latest motocross gear and take to the track on a Yamaha TT-R off-road bike to hone their skills. If riding a scooter is more up your alley then the Yamaha Scooter School provides those 16 years and older instruction and a chance to ride a Yamaha scooter. The sessions run throughout the weekend but tend to fill up quickly, so to ensure a spot in either program, you should sign up early.
The Evolution of Extreme FMX team members will rev their engines and pump up the audience as they perform a variety of stunts flying through the air and on the ground. This action packed show features FMX specialists Reagan Sieg, Jeff Fehr and Keith Sayers, as well as snowmobile stunt rider Ted Culbertson and ATV freestyler Cody Elkins. They will impress audiences with their talent by performing an array of stunts, hair raising jumps and perhaps even the crowd favourite and ever popular – Back Flip. Joining this year’s team, courtesy of Parts Canada, are Team Empire members Nick “Apex” Brocha and Ernie “Edub” Vigil. This impressive lineup of skilled riders is sure to please any crowd.
The Canadian Vintage Motorcycle Group will be showcasing their meticulously restored one of kind vintage motorcycles. Many of the bike owners will be on hand at the Show to share their wealth of knowledge, experience, and their love of collecting and restoring these magnificent machines.
Clayton Bellamy of the Road Hammers will be at this year’s Show doing acoustic performances as well as meeting and greeting fans in support of his new single, “Everyone’s a Dreamer,” due out December 26th.
If you are a true aficionado don’t miss the chance to see the Tom Cruise Mi3 Scrambler, Orange County Choppers Triumph retro Bonneville Custom and Joe Kopp’s Pikes Peak Speed Triple race bike.
Enter to win the grand prize, a 2012 Triumph American provided by Echo Cycle you Triumph Dealer. The grand prize is valued at over $9500.
What: The 2012 Edmonton Motorcycle Show
Friday, January 13, Noon – 9:00 p.m.
Saturday, January 14, 10:00 a.m. – 8:00 p.m.
Sunday, January 15, 10:00 a.m. – 5:00 p.m.
Edmonton Expo Centre, Northlands
Juniors: $9.50 (Ages 6 to 15)
Students: $5.00 (Friday, January 13th only with valid Student ID)
Children (Under the age of 6): Free when accompanied by an adult
Family Pass: $35.00 (two adults and two juniors)
CNSS is a non-profit corporation and the largest producer of boat, fishing, sportsmen’s, ski, outdoor and motorcycle shows in Canada. Through its family of shows, the corporation raises funds to ensure that generations of young Canadians can benefit from Canada’s outdoors. Since the first show held in 1948, more than $32 million has been committed to these causes.
For more show information contact:
Phone: 403-245-9008 Cell: 403-888-6583
Phone: 403-238-3309 Cell: 403-614-6697
The MMIC is a national, non-profit industry association whose members include the major manufacturers, distributors and retailers of motorcycles in Canada. The MMIC member companies account for more than 90 per cent of all new motorcycles sold in Canada each year. The MMIC and their members present shows annually in Toronto, Calgary, Edmonton, Vancouver, Quebec City, Moncton and Montreal. Information on the MMIC is available at www.mmic.ca.
For information on MMIC programs contact:
Jo-Anne Farquhar, Director of Communications and Public Affairs